A digital technology tutor, Alex Ifeanyi has explained why social media users find it hard getting much reactions on their posts, using Facebook as a case of study. He explained it below:
“Why a few people comment and like your Facebook posts even when you have up to 10,000 followers and Friends (Updated)
Stop deleting some friends in the name of “they are monitoring spirits” Most of those people you are unfriending never saw your post for over a month. Check yourself: you have about 5,000 friends but how many of them do you see their posts in a week?
Here is the problem: Read carefully!
The official number of friends and followers that could see your post as programmed by Facebook is 16% outside the organic reach if you have below 10,000 followers, 12% if you have below 100,000, and 8% if you have above 100,000 followers.
Organic reach means those who saw your posts from friends who shared them and those who traditionally like to read you or go through your profile.
This means if you have 1000 friends and followers, only 160 of them could be allowed to see your post. If you have 5,000 friends and followers, it applies that only 800 friends/followers can see your post and if you have 100,000, only 8,000 people can see your post.
From the above number of followers allowed to see your post, your post will reach the maximum number of them within the space of 2hrs, after 2hrs, your post would start going down from your Facebook news feed.
Remember that after five hours, your post is completely out of the news feed except when it is highly engaging.
Engagement here means reactions, shares, clicks, and comments which keep your post floating within 30 seconds to 1 minute on the news feed after each reaction. If people continue to react to your post, your post will continue gaining more relevance with more visibility.
You can now calculate the number of friends/followers who are likely to react or comment on your post. The number of friends and followers who are online within 5hrs you made your post.
That is why Mark the owner of Facebook has 116.5 million followers but has never gotten up to 5,000,000 comments on his post”. @Alex Ifeanyi Oguta JP.